Verdane invest in Clue to accelerate the future of women’s health

Clue, the women-led period and cycle tracker health and wellness app, has announced a significant and strategic investment from Verdane – the European specialist growth equity firm focused on technology-enabled businesses.

The investment – which is a substantial contribution from Verdane’s €2 billion growth fund – is the single largest investment in Clue to date and marks a noteworthy milestone for the business.

The funding, which will result in Verdane being the largest investor in the women’s health and wellness app, follows an exceptional 2025 that strengthened Clue’s growth foundations and created a clear path to long-term and sustainable profitability.

With Verdane’s partnership, Clue will accelerate its next phase of growth including:

Deepening product innovation, user experience and feature development
Expanding global reach by scaling new and existing markets
Investing in healthcare partnerships to expand access to more personalised care
Investing in clinical and world-class research to inform our product excellence and continue to close the women’s health gap
Strengthening market leading privacy-first and security measures
Investing in technology that aids in delivering more personalised care

Clue and Verdane are united by a shared belief that women’s health remains one of the most underserved, and most impactful, categories in global health and wellness.

Both organisations recognise the opportunity to build category-defining companies that combine scientific rigor, ethical data practices, and long-term thinking to deliver meaningful outcomes for users and society.

Clue has long differentiated itself through its commitment to medical research, and scientific-based insights, leading data privacy standards, and an inclusive approach to women’s health that goes beyond fertility tracking alone.

Verdane brings deep experience partnering with mission-driven, digital-first companies, helping them scale responsibly while staying true to their values and ethical positioning.

Rhiannon White, CEO at Clue, said: “Women are the world’s largest health and wellness consumers, controlling the majority of household spending in every market, yet they remain strikingly underserved relative to their economic power.

“This gap creates three systemic pain points: a profound lack of accessible female health knowledge that forces women to self-diagnose, a confusing marketplace filled with unproven products and little evidence-based guidance, and persistent barriers to accessing care.

“For businesses, this represents not just a social issue but a significant market failure and a compelling opportunity to build trusted, data driven solutions that meet the needs of the most influential spenders in global health and wellness.

“Partnering with Verdane enables us to accelerate the creation of this powerful ecosystem and tackle these issues for women.

“Verdane’s deep expertise in growing sustainable businesses, combined with their extensive operating experience in the health and wellness space means they bring unparalleled support to the opportunity in front of us.”

Verdane’s investment philosophy, which is centered on sustainable growth, operational excellence and building enduring market leaders, aligns closely with Clue’s ambition to set the global standard for digital women’s health and wellness.

Together, the companies aim to advance the category by investing in research, partnerships, and privacy-first technology.

Christina Stoll, principal at Verdane, said: “We are highly impressed by the Clue management team and the strong momentum the business is demonstrating.

“Clue has earned exceptional user trust by combining the highest data protection standards with rigorous, science-based insights in a category where credibility truly matters.

“Consumer demand and awareness for trusted women’s health solutions continues to accelerate, and Clue is uniquely positioned to lead this space.

“With Verdane’s sector expertise in scaling digital health and wellbeing platforms, we are confident that we can be a strong long-term partner to the team, supporting continued growth, product innovation and an outstanding user experience, while deepening valuable partnerships across the health and wellbeing ecosystem.

“Clue’s women-led, mission-driven approach and focus on meaningful impact strongly align with what Verdane stands for.”